I don't even think you can build it for less than $3000 now. The refinishing is like $1000+ and only through like one vendor in the entire country. The process is slow and from a recent member's refinishing, a bad experience too.
Despite this expensive cost, that isn't even what is a turn off me. Instead it is how much of a meme the Benelli h2o has become. How the later ones were just Cerakote'd (and a bad incomplete job as well) but still retained the confusing name. You really need a keen eye to spot out a real one.